How small businesses can use Google+
Google is not necessarily your company’s first marketing option, but the site “Packs a punch” when it comes to your […]
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How Does Audience Targeting Work
How Does Audience In a previous blog post, I mentioned a couple examples of better audience profiling capabilities in order
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Market Research Facts and advice on doing it right
Business owners want to know what products and services their customers would most like. One way of ascertaining this is
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How Social Media Affects Local SEO
How Social Media Affects Referral marketing is a powerful way to grow your business, and SMS is a great channel
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When to Post on Your Business’s Social Networks
A boston based marketing and consulting firm conducted two surveys in august and september 2014, trying to glean more information
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Utilize Programmatic Marketing to Increase Consumer Value
What is real time buying (rtb) or programmatic marketing? Simply defined, this is the process of buying media in an
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Effective marketing practices during the holidays
The holidays bring important opportunities for businesses. And with the season just around the corner, many companies are preparing their
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Businesses’ key digital marketing goals
In this day and age, it is critical that businesses have a strong digital footprint. Devising an effective digital marking
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Traditional Media is Dead Maybe
This past week I overheard a conversation regarding hbo’s latest announcement and how it would “kill” cable television. My first
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value of an internet marketing agency
Small business owners understand the value that an internet marketing agency can provide. Denise deveau expands on the benefits of
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Developing Your 2015 Media Strategy
Developing Your 2015 Last week, we talked about the importance of diversifying your media plan. Instead of defining your strategy
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Get younger people interested in your marketing
It can be difficult to get younger users, especially those in their teens, interested in your product or service without