Culture and high tech: Fnac finds its place As far as culture is concernd, Fnac is naturally the leader in this sector. Although it remains the benchmark, it still saw its main rival, Amazon, come dangerously close during the week in question (November 26 to December 3). On a lesser scale in terms of SEO quality, the company specializing in the sector, Cultura, closes the podium. top-10-culture Then, in terms of high tech, Fnac also took first place in favor of Amazon. Jeff Bezos’ marketplace sufferd a rather astonishing decline in SEO quality in one week.
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It nevertheless remains, alongside Fnac, at the top of the ranking. Behind the two behemoths, only Cdiscount is trying to keep up Bulk SMS Czech Republic their infernal pace, while specialists in the field, such as Ldlc and Materiel.net, remain far behind. top-10-high-tech Amazon takes the rest In the toy sector, the study confirms the assumptions that we could make after the previous rankings: specializd e-tailers are unable to impose themselves. Marketplaces and/or generalists occupy the top of the ranking. And it’s not a surprise, when we know that more than one in two e-commerce sales are made on a marketplace.
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Addd to this is Amazon trying to leave no crumbs to its competitors. In terms of SEO, the American company is twice better JPB Directory referencd in Google queries than the second in the ranking. A second which is now Cdiscount, tid with Fnac. top-10-toy For video games, it’s an identical pattern: generalist (marketplaces) know how to place themselves in the SERP results. Amazon is once again the most consistent, ahead of its usual competitors, Cdiscount and Fnac. And, it is at the foot of the podium that we can find a specializd e-merchant, with Micromania, which is on the rise.
