We verifie the demand for a given solution, seasonality and analyze the competition’s offers – both on the Polish and German markets. A supplementary activity was the implementation of the “mystery shopper” service, which resulte in the verification of the level of knowlege and customer service. premium brand Scope of cooperation Only the right strategy will lead to success. Ambitious goals and challenges require the involvement of a wide range of Commplace specialists.
How to prepare a project brief
That is why we have appointe a deicate team of internal experts to work with the client – SEO, analysis, copywriting and image building department. Our tasks include: Verification of the company’s current activities (audit and analysis) This is the action from which we start working on a new strategy. Commplace experts analyze the brand’s activities so far. As a result, we have full information about the quality and quantity of activities. Verification of the activities of existing competitors (on the Polish and German markets) The audit of competition activities allows you to determine the position of the brand compare to the competition. In addition, it gives us the opportunity to verify the strengths and weaknesses of the brand.
The project brief is a popular tool
Thanks to this, we obtain full information about the communication channels use, regularity in action, or special campaigns conducte by the competition. Verification of competition activities in the area of a new product (on the Polish and German markets) In this case, the audit of competition activities allows you to create a precise and effective plan to launch a JPB Directory new product on the market. It is also an opportunity to compare individual aspects relate to the product (price, specification) and marketing activities carrie out by the competition. SEO audit The SEO audit carrie out by Commplace includes an analysis of the website. Its purpose is to better position services in the network.
