3. Site Architecture: Because Your Buyers Have Real Needs
Site architecture is a finely tuned balance between your buyers’ needs and your B2B needs. More specifically! it’s about the planning and design of your B2B website in such a way that it provides highly relevant flow and content! so that your buyers will enjoy optimized site functionality.
Clearly site architecture is something
that you can’t do a rush job on. That’s why we plan it down to every last detail for our customers. Our plan includes:
of what’s going wrong with your site and insightful recommendations on how to fix it.
Site goal – Any good B2B website must always have a clear goal! which usually involves a conversion (sign up for a newsletter! try a demo! purchase! etc.). We identify the ULTIMATE GOAL of our buyers’ sites.
User flows – The user flow is the process you want new zealand whatsapp number data 5 million your customers to follow! so that they reach the ultimate goal of your B2B website. Hence! each and every page in the user flow is an integral page in the conversion process.
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Proposed architecture – To enhance the user
experience for buyers! the information on a B2B website has to be organized sensibly. That’s why we generate a sitemap for our customers based on deep buyer analysis! in continuation of the topic of incorrect calculation of pension indexation in ukraine analytics and! of course! our extensive experience as a B2B.
Design guidelines – A company’s buyer personas germany cell number have to be taken into consideration when the design phase starts. Any good web-design B2B should establish the specific design guidelines that should be obeyed during that phase. That’s why we define elements like site colors! fonts! overall appearance and so much more in conjunction with our customers’ buyer personas.
Site architecture should cost between $4!000 and $8!000! depending on the size of the website.
4. Get Traffic to Your Site With Qualitative SEO
Without traffic to your B2B website! no one will know your company even exists.
