embraced the concept and we were quickly able to accurate cleaned numbers list from frist database have a good range of premium wines that we could offer at a great price. We gave them an estimate of how many cases we would sell and they would hold them and we would pick them up and ship them to our customers.
We believed that storytelling would be the most important part of what we did. So we were excited to interview winemakers, tell the story behind the winery, and help our customers connect with the people behind the wines we sold.
With many of the pieces in place, CellarThief was born. It investor conference call information was a small company, with no outside funding. It was just a few friends trying to build a nice little business that helped people drink great wines at an affordable price. And, make a big difference.
The first wine we proposed
was a great success: a Cabernet Riserva Robert Mondavi.
So it was time to figure out how to get customers. We fresh list knew we had to find a balance between taking care of existing customers and finding new ones.
So we reached out to them to get some PR.
We have developed our social media.
We have made some collaborations and tried to create word of mouth.
And while we were pushing to get new clients, we also invested heavily in customer service for our existing clients. We did this mostly with our own time because, well, we didn’t really have any money.
We have included a handwritten note in each box.
For each wine we include tasting notes, including recommended food pairings.
