At Genesys, we believe AI pricing should be flexible and cost-efficient. That’s why we’ve adopted a consumption-based model powered by Genesys Sense for AI Pricing AI Experience tokens. Tokenization in AI is a way to track AI engagement in real time by allocating fixed units of measurement to usage costs. This can help businesses of all sizes allocate resources dynamically and efficiently. By paying only for the AI functionalities you actually use,
tokenization offers a scalable, cost-efficient way to integrate AI into your operations.
Real-World Success: Cost-Effective AI Integration at Virgin Atlantic
Cost-effective AI adoption doesn’t have to begin mobile database with massive investments. Many companies find success by starting small and scaling strategically. For example, Virgin Atlantic began its AI journey with predictive routing from Genesys, an affordable solution that delivered quick returns by significantly improving customer service.
In addition to delivering faster resolutions by Sense for AI Pricing connecting customers with the most suitable agent, predictive routing improved employee engagement by aligning contact center agents’ strengths with the tasks they’re best equipped to handle. “Our agents now feel like they’re providing great service to the right person at the right
time and are able to take ownership of the contrast between nose and mouth relationships with customers to truly build a rapport with them,” said Louise Phillips,
VP of Customer Centres at Virgin Atlantic and Virgin Atlantic Holidays. “This has raised employee morale which in turn allows them to provide better service and feel proud of their hard work.”
Once the value of AI was proven,
Virgin Atlantic committed to a longer-term plan to partner with Genesys to expand its AI capabilities.
The approach Virgin Atlantic took highlights the benefits of beginning with a targeted solution before scaling up. When evaluating any AI whatsapp filter implementation, it’s essential to think beyond upfront costs.
Consider the total cost of ownership,
which includes ongoing AI maintenance costs, scalability and — crucially — how quickly you might expect to see potential ROI. By investing in Sense for AI Pricing a use case that’s most likely to generate clear results for
the business, you’ll be well-positioned to pursue further AI strategies. And a surprisingly fast ROI can help to justify further investment.
Start Small, Scale Wisely with AI
AI has the potential to transform customer experience and business operations,
but managing its costs is a key component to unlocking its full value. By understanding the strengths and challenges of different AI license models you can choose a strategy that aligns with your goals and budget
Genesys AI Experience tokens offer a scalable approach that adapts to your unique needs. Whether you’re just starting out or ready to expand,
this flexible model empowers businesses to innovate confidently while optimizing resources.
Download our eBook to learn more about how this model can help you achieve cost-effective AI integration and sustainable growth within and beyond the contact center.
