Technological transformation will also have (and is already having) its impact on areas such as data analysis, the application of artificial intelligence in matters such as predicting and anticipating customer behavior, or developing products that respond to their demands How has . There also remains the challenge of “rebuilding” the relationship with customers saturated by intrusive advertising (see the rise of adblockers, for example).
Primarily How has it has led to a heightened
awareness of the importance of the use and sharing of personal data. Companies have had to intensify their processes for collecting, classifying, processing, and using data, and people have begun to realize that their data is invaluable and can also be subject to manipulation and abuse . This nigeria phone number library has forced companies to review many procedures and, in some cases, to limit their marketing efforts. However, it has provided the sector with greater transparency and reliability.
How did the opportunity to write your first book come about?
Anaya Multimedia proposed that I write a book on community management … I said, “Yes, I want to.” Over the past few years, I’d already published several free ebooks on my how much to invest ? blog, “Hablando en corto,” about LinkedIn for businesses, LinkedIn for professionals, Instagram, and tools for designers. The opportunity to prepare and publish a book with the support of a publisher like Anaya Multimedia was a gift. I decided to write and share everything I wanted to do it
In a structured way that would
be useful both for those who don’t yet work with social media and for those who already do and want to expand and deepen their knowledge. I wanted to combine theory czechia businesses directory and practice, with real-life examples from companies of all sizes (large and small), with tutorials and step-by-step instructions… I wanted to explain difficult topics in a simple way that everyone could understand. And above all, I wanted to provide a solid foundation of knowledge.
