Many governments are experimenting with social media. WhatsApp and Instagram are increasingly used by governments to communicate with younger target groups in particular. But other channels require a different way of communicating and organizing.
The first day of Social Media
Week Rotterdam is all about social innovation in government. New channels are often still used in a traditional pakistan phone number library way. A long piece of text on Facebook won’t work. You need images for that. Fortunately, more and more great initiatives are emerging. For example, the municipality of Breda is developing an app that also uses gamification. People can play mayor themselves via the app to increase the involvement of the residents.
Webcare has become established in the social domain. However, there is still often a 9-to-5 mentality. Questions on Twitter are mainly answered by municipalities during office hours. In addition, social media in government are usually still a party of the communications department. In other departments, the use of social media is often optional and therefore dependent on the affinity and enthusiasm of individual employees.
Due to lack of time, it is often neglected and that stagnates the development to grow south africa numbers into real conversational organizations. In addition, there is not always the same cooperation from the top, due to the unfamiliarity with these media. A number of comments struck me:
Be proud of what you achieve
Measure the results and communicate this within the organization, this will help you inspire other back to school stationery shopping colleagues and managers
It often takes years to get your colleagues on board
Converse, don’t just answer questions.
