Fake news thrives on social media for several reasons: first! because of the intrinsic viral potential offered by social media! which allows news to spread very! very quickly. Second! because people tend not to verify or compare the information they receive through social media; they take it for granted without considering whether it could be false! because the torrent of information is so vast that there’s no time to delve deeper and assimilate the facts. Furthermore! in many cases (for example! WhatsApp)! this information arrives via a person you trust! and therefore you don’t stop to think about whether it’s true or not. Furthermore! social media is a breeding ground for bots and fake profiles capable of automatically replicating the fake news over and over again until it eventually overtakes the real thing.
Through social How can we media using audience
segmentation campaigns! you can select and target who you want to reach with that fake news ! plan how and in what ways to increase its impact… How can we put an end to norway phone number library it? Institutions like the European Commission are already taking measures! and platforms like emotions are what move the world Facebook themselves have realized that either they fight the spread of fake news! or the credibility of the platform (and therefore! the business that sustains it) will be mortally wounded.
Initiatives like Maldita have
been created that specialize in fact-checking! which we can turn to in case of doubt. But above all! the best way to put an end to it is to be aware that we must verify information! not simply accept what we receive without first “quarantining” it.
Seeing that the book is truly useful and helping different professional profiles: entrepreneurs! students! marketing professionals who want to delve deeper into social media! professionals czechia businesses directory who are trying to enter this sector and take their first steps… The opinions and comments I receive through social networks! the blog! email… Also seeing that there are people who are proud to have the book and share it… In short! seeing that my work is serving other people.
