Design possibilities must be tailored to what the client expects or seeks, geared toward the user segment To exist or . This allows us to achieve spectacular results (design with customization). An image and text convert when they’re where they need to be; we must direct users to the right place to convince them. Metrics help agency clients navigate the change some companies need to make. The best way to convince clients is with concrete results and data . The advantage we finally have is that we have data to make decisions with greater certainty.
we talk about influencers , but also about valuable content for brands , and also for social media users.
Case study : Google Arts and culture: in Spain with its open kitchen.
Minutes of the VI Meeting of CM Classroom Agencies
That’s the To exist or point we’re all a brand
There are big brands and small ones. We all have a personal brand . It’s important for companies because it’s relevant; it increases personal value so they can recruit namibia phone number library you. Content marketing can be a success if it’s well-crafted, both in terms of the subject matter and its development.
Clusters and search intent : Choose your primary the training program is and secondary keywords wisely. In complex fields, linking should be vertical. The H2s with the highest search intent are shown first.
Example: SEO consultant.
We should always follow a framework that goes from generic content to more specific content. Internal linking is essential for growing a website.
Time spent on the most competitive keywords , with video being a pro . In recent months, both Atresmedia and Mediaset have invested heavily in content marketing .
Podcasting is a good alternative, but it has the handicap of how many people you can reach, since we must focus on a valuable niche to exploit.
How can we create valuable
That’s a great question, but an equally important one is: Where do you feel comfortable?
Reluctance to work with content creators due to doubts about whether or not they will fulfill the commitment they have made.
Content marketing trends : adaptation book your list and Google are two of the trends that will define 2019.
Minutes of the VI Meeting of CM Classroom Agencies
Voice search : Virtual reality : The important thing is to keep telling good stories; there’s still time to implement it; we still have to make the leap from gaming to strategic marketing for companies.
The problem isn’t the brand itself; it’s often the story or the storytelling itself . There’s no need to hide the fact that the content is sponsored ; it’s logical and accepted by the public.