With the new update, Google insists that content’s last update date should only be chang if significant changes have been made. Previously, some webmasters would adjust these dates without making real modifications to the content, which is now consider misleading. Google aims to ensure that dates reflect the actual freshness and relevance of the content.
General considerations about this update
It’s clear that the Google Helpful Content Update of September 2023 represents one of the most significant changes in Google’s strategy towards helpful content. The update emphasizes the quality of content regardless of its origin, warns against subdomain rental practices, and promotes honesty in content date updates.
Its impact on website visibility has been notable, middle east mobile number list with valuable changes in various sectors. For instance, a site like findthisbest.com, which focuses on product recommendations, saw a traffic drop of over 60% due to these updates.
Google Helpful Content Update December 2022
Let’s move on to the Helpful Content Update from December 5, 2022, which took 38 days to roll out, finishing on January 12, 2023. Some of the main features of this update were:
- Global update and improv signals: The December 2022 update was a global update, affecting all languages, not just English. Google integrat new signals into its system to better identify low-quality content creat primarily for search engines rather than for people. Focus on unsatisfactory content: The update china numbers aims to improve the quality of web content, prioritizing sites that offer useful and relevant content for users, rather than content design solely to rank well in search results. Identification and recovery: If a website is negatively affect by this update, it can take several months to recover its position if proper content adjustments are made. Google suggests google helpful content update september 2023 reviewing the questions provid about content to ensure it meets the new standards.
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Update goal
The update aims to ruce low-quality content creat primarily to rank well in search engines at the expense of real usefulness to users. Google seeks to promote content that is authentic, useful, and design for people, not just search algorithms.
