With the advent of mobile devices, more people are playing video. Games than ever before. Apps like “Angry birds” and “Candy crush saga” have millions. Of users — many of whom had never played video games before. For the most part, traditional. Console video game makers like sony, microsoft and […]
Daily Archives: October 21, 2023
43 posts
We’ve been hearing statements like “Email is dead” or “Email is out the door,” for what seems like years. The fact is, however, is that americans are still checking their email and marketers are still cashing in. According to some estimates, sales from email campaigns are 23 percent of total […]
Adobe’s annual european digital marketing summit focused. Therefore, on the theme of “Re-inventing marketing,” an important trend as internet marketing. Therefore, experts come together to consider the future of their industry. Hosted on may 14th and 15th, the event was held in london at the excel center, bringing in nearly […]
As we’ve discussed on this blog in the past, technology is reshaping how. Small- and medium-sized businesses advertise themselves in a digital setting. In addition to the revolution in marketing that the internet has brought – there’s no doubt. The web has fueled a resurgence in advertising – the fact […]
These social media metrics are indispensable for setting and measuring your social media marketing goals. Leveraging these actionable data points helps align your social media efforts with your overall business objectives for greater success.You can’t afford to ignore them if you want to create an effective digital marketing strategy. In […]
Influencing sales and overall user behavior online boils down to two factors – the content of a site and its design. Both influencers need to be in place in order to achieve marketing goals, and businesses have to consider the impact they’ll have. Why site design affects on how a […]
Love it or hate it, native advertising appears to be here to stay. What is native advertising? In both print and digital marketing, a “Native” advertisement is one that exists within the context of whatever platform Native advertising catching is being used to launch the advertisement. The most common example […]
There is an interesting relationship between colors and marketing that has a lot to do with the psychology of perception. Notably, these characteristics can be leveraged by companies as they develop advertising strategies, whether they’re. Tapping internet marketing solutions or more traditional tool sets. In today’s article, we’ll look at […]
Changes within society have marked the last few years in the way we relate. With technology increasingly present in our routine, we spend most of our time connected. Companies also needed to change their communications, and knowing what is digital advertising has become essential. For a long time, communication between […]
A recent article in forbes detailing the so-called ‘end of marketing’ at corporate multinational proctor & gamble raises an interesting question: is there a difference between branding and marketing? The piece, which can be found here, explains how p&g is putting. Are branding and an end to ‘marketing’, and instead […]
